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News & Press: NYSAPLS Member News

NYSAPLS PR Update

Friday, June 14, 2019   (0 Comments)
Posted by: Amber Carpenter
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Since the beginning of February, NYSAPLS' staff and PR committee members have met bi-weekly with Gramercy to continually work on our PR strategy while the firm conducted extensive research. The research included a member survey, in-depth interviews and an audit of our website and social media accounts.

 

Our board is currently reviewing the data gathered from this major research initiative, along with Gramercy’s recommendations. Gramercy will continue to promote the association and the profession through local media channels, while assisting the association in implementing their recommendations. As we’ve discussed at board meetings, if there are good stories involving you or fellow members, please let us know so we can promote them.

 

 

Most recently, Gramercy has provided NYSAPLS with assistance in soliciting support from local elected officials to promote the Kids in Surveying campaign. 

Gramercy is also providing the NYSAPLS team with social media support and will be developing ads for a potential social media advertising campaign.
 

 

 

 

 PS – Did you know NYSAPLS has an exhibit booth and promotional materials available to members to use free of charge? We encourage you to seek opportunities in your local area (such as high school career fairs, home shows, and conferences related to the profession) in which you can display the booth and further our message on the importance of professional land surveying. Interested in reserving the booth? Call our office today, 518-432-4046.


NYSAPLS, Inc.
146 Washington Avenue
Land Surveyors Building
Albany, NY 12210
518-432-4046 -- (f) 518-432-4055
info@nysapls.org

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